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DIGITAL MARKETING

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Course Information

  • Sessions: 36
  • Duration: 12 Weeks
  • Mode: Online / Offline
  • Language: English & Tamil
  • Placement Training: 10 Sessions
  • Internship Support: Yes

Fees Details

DIGITAL MARKETING

What Is Digital Marketing And How Is The Career Opportunities For It?

Learning digital marketing offers a wide range of career opportunities in the fast-growing digital industry. The demand for digital marketing professionals is increasing rapidly as businesses seek to improve their online presence and reach their target audience through various digital channels.

Digital marketing is a dynamic and constantly evolving field that offers numerous opportunities for career growth and development. To pursue a career in digital marketing, one can acquire the necessary skills and knowledge through online courses, certification programs, and practical experience. The skills required for a career in digital marketing include creativity, analytical thinking, communication skills, and a good understanding of digital technologies and trends.

  • Staggering Demand
  • Job Security
  • Freelancing
  • Well paid career option
  • Minimum Qualification
  • Creative & Fun
  • Easy to learn
  • Stay Market Trend
  • Growing opportunities
  • Everlasting domain
What You'll Learn

We’ll go over everything from the fundamentals to advanced Digital Marketing . This course will teach you how to strategize your niche websites, build brand awareness, reach out to your target audience, become a thought leader and spend your capital carefully and precisely. This course will provide additional benefits such as portfolio creation along with job assistance.

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  • Customer Value Journey
  • Content Marketing Strategy
  • Digital Advertising Plan
  • Social Media Strategy
  • Email Marketing Strategy
  • Search Marketing Strategy
  • Applying Website Analytics To Your Digital Marketing
  • Conversation Rate Optimisation To Drive Growth

  • Page Speed
  • URL
  • Title And Meta Description
  • Exact Keywords | LSI Keywords | Keyword Decoration | Keywords In Various Places
  • Header Tags
  • Long Content | Readability | Freshness | Keywords | Comment Section |
  • Accelerated Mobile Pages
  • Image Optimization
  • Anchor Text
  • Time Spent On Site
  • HTML & CSS Errors
  • User Experience
  • How To Have A Light Site
  • Domain Authority | MOZ
  • Different Types Of Links
  • Security Through HTTP
  • Txt
  • Schema Markup
  • Social Signals
  • Mobile-Responsiveness
  • Conversion – Micro & Macro
  • Canonicalisation
  • Duplicate Content
  • XML Sitemap
  • Redirects
  • Local SEO | Google My Business
  • Breadcrumbs
  • Bounce Rate
  • Domain Renewal Duration

  • Backlinks
  • Article Submissions
  • Search Engine Submissions
  • Forum Submissions
  • Directory Submissions

  • SEO Tools
  • SEMrush
  • Ubersuggest
  • AHrefs
  • Google Keyword Planner
  • Google Trends
  • Google Analytics

  • What Is SMO?
  • Difference Between SMO & SMM
  • Why Should We Do SMO?
  • How Should We Do SMO?
  • Choosing The Right Social Media Platforms
  • Effective SMO Strategies / Tips
  • Facebook Organic Reach
  • Instagram Organic Reach
  • Twitter Organic Reach
  • Linkedin Organic Reach
  • Pinterest Organic Reach

  • Google Ads
  • Display Ads
  • Search Ads
  • Video Ads
  • App Installs
  • Shopping Ads

  • Facebook Ads
  • Instagram Ads
  • Twitter Ads
  • Linkedin Ads
  • Whatsapp Ads
  • Snapchat Ads

  • Conversion Rate Optimizaztion
  • Online Reputation Management
  • Why Should We Do SMO?
  • Google Adsense
  • Influencer Marketing
  • Google Algorithms
  • Affiliate Marketing
  • Freelancing Tips

  • Blog Writing
  • Plagiarism Checking
  • Copyright Sorting
  • Content Marketing

  • Mock Interviews
  • Internships
  • Placement Assistance
Author Image

Richesh Raj

Digital Marketer & Mentor
Exp: 5+ Years (Marketing Manager in Zero Gravity)

As a Social Media Manager at Zero Gravity Photography, I help clients create and optimize their online presence and brand image. I manage multiple social media platforms, design and execute campaigns, and analyze and report on performance metrics. I also collaborate with the creative team to produce engaging and high-quality content, such as graphics, videos, and blogs.
I am also mentoring students at School of Techies, guiding them through the nuances of digital marketing and helping them apply their skills in real-world scenarios. This hands-on experience complements my role as a co-founder of an e-learning startup, where I deliver customized digital marketing courses using my expertise in Google Search Console, Google Ads, and Adobe Illustrator. My goal remains to share my passion and knowledge, empowering learners to achieve their personal and professional goals.

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May 20th

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Have Any Questions?

Feel Free to Reach Out to us.

Anyone who has a good communication skillset and someone who likes to interact and write can thrive well in this field. But that doesn’t mean that other people can’t try this course, a person who would like to evolve in their careers could also opt for this course and learn the above topics through the course.

Digital marketing is one of the most evolving fields in the world at the moment. Especially since the advent of COVID almost all the businesses have gone online and learning to market a product or service in that line is something which would be hugely beneficial for your future.

In the field of Digital marketing you have various options that you can look at for your jobs based on the sub topics present within. You could be an SEO expert or analyst or if you are into social media you can opt to be a social media manager. As a Digital marketer you would learn how to be analytical and this kind of feature would help you be a project strategist and so on

While learning DM you can opt for a lot of freelancing opportunities in this field which adds a ton of value to your portfolio as companies nowadays expect practical training rather than just certificated learning.

No need to worry, another session or a recorded video of the missed session will be sent to you. (For Online Class)

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